Wedding Dresses in Bideford, North Devon
Finding your dream wedding dress should feel just as memorable as your actual wedding day.
When you visit Always and Forever Wedding Sanctuary in Bideford, you'll step into a private bridal boutique experience with over 150 wedding dresses from leading designers, with unhurried two-hour appointments and expert one-to-one guidance.
Brides visit us from Barnstaple, Braunton, Torrington, Ilfracombe, Plymouth, Exeter and across Devon to browse a curated collection of designer gowns ranging from £750–£2,100, across sizes ranging from 8-24.
Why brides choose to visit Always & Forever Wedding Sanctuary
150+ wedding dresses to browse
Private two-hour bridal appointments
Wedding gowns from £750-£2,100
Sample sizes 8–24
Designer collections including April Banbury, Ariamo, Maya Bella, Sincerity by Justin Alexander, Tania Olsen and Grace James
Professional alterations and fitting available
as featured in
Wed Magazine · Your Devon & Cornwall Weddings · North Devon Wedding Network
Proudly stocking bridal gowns from
April Banbury, Ariamo Boho, Ariamo Lace, Ariamo Light, Maya Bella, Sincerity by Justin Alexander & Tania Olsen.
Your private bridal appointment
Your bridal appointment is reserved exclusively for you and your guests for two hours, giving you time to relax, explore the collection and discover which styles feel right for you.
Before your visit, I’ll ask a few questions about your wedding, dress inspiration and personal style. Once we start trying gowns, I’ll use what we learn together to suggest additional dresses that suit your shape, preferences and vision.
You’ll have access to our spacious private dressing suite, and I’ll be there throughout to help with every dress, answer your questions and make the experience feel low pressure and relaxed.
With over 150 dresses in the collection, searching through them on your own can feel overwhelming. As we try on the initial gowns and uncover what you love, I’ll then go and pull additional styles curated specifically for your body type and preferences. Trust the process, keep an open mind, and let’s find the dress that brings out that deep, confident smile, the one that makes you say ‘I love this one’ and simply don't want to take off!
My goal is to guide you to the dress that feels perfectly like you today and timeless always and forever.
Bridal gowns from £750 - £2100
Wedding dresses for every bridal style
Whether you’re looking for:
a simple satin wedding dress
a romantic lace gown
a boho wedding dress
a fitted bridal gown
an A-line wedding dress
a princess or ballgown silhouette
sleeves, straps or strapless styles
a black or alternative bridal look
you’ll find a wide choice of styles to try on.
"It was such a lovely relaxed atmosphere to try on dresses and Gail has such a beautiful range to choose from."
"I had the best experience at Always and Forever with Gail. It was such a lovely relaxed atmosphere to try on dresses and Gail has such a beautiful range to choose from. I fell in love with the first dress I tried on, but had such a good experience of trying on lots of dresses and working out what kind of things I liked. Gail then did a brilliant job of the few alterations it needed and I absolutely loved wearing my dress on the wedding day! I would highly recommend!"
Libbie Nelson
Wedding Dress Designers
April Banbury Bridal at Always & Forever Wedding Sanctuary, Devon
April Banbury Bridal
‘Affordable Luxury Couture’. April Banbury is a London-based bridal designer with over 15 years’ experience in the industry, previously working as a stylist and seamstress while creating bespoke evening wear for celebrities, beauty queens, and high-profile clients. After graduating with a BA (Hons) in Fashion Design in 2010, April honed her craft in the bridal world tailoring gowns and styling brides-to-be with precision, passion, and an expert eye for detail. Her background in couture and deep understanding of the female silhouette laid the foundation for her signature design aesthetic: timeless elegance with a contemporary edge. April brings her vision to life offering a curated range of modern, romantic silhouettes, luxurious fabrics & intricate detailing. Each gown is thoughtfully designed to reflect the unique personality and style of the bride wearing it. Whether you’re drawn to ethereal lace, sleek minimalism, or vintage glamour, April’s designs are created to celebrate individuality, and to make every bride feel extraordinary when she says “I do.”
£1750 - £2100
Alexandra
Allura
Aluna
Aria
Audrey
Blair
Cady
Carly
Cassie
Cassie
Celeste
Connie
Ariamo at Always & Forever Wedding Sanctuary, Devon
Ariamo
Known for exceptional designs and outstanding customer service, Ukrainian-based bridal brand Ariamo and their all-female team have become synonymous with quality and elegance.
Ariamo Light
The Ariamo Light collection epitomises modern sophistication, effortlessly merging contemporary trends with timeless minimalism. Crafted from premium fabrics, each gown highlights clean lines and subtle details to ensure you feel as comfortable as you are radiant. From sleek, minimalist silhouettes to soft, flowing A-line gowns, these understated designs cater to a diverse array of bridal styles, allowing your inner confidence to shine on your special day.
£925 - £1500
L402
L502
L5031
L5041
L6051
L6202
Ariamo at Always & Forever Wedding Sanctuary, Devon
Ariamo Boho
Step into a world of freedom, romance, and individuality. Designed for brides who seek beauty in simplicity and authenticity, the Ariamo Boho collection celebrates effortless elegance. Featuring airy silhouettes, delicate detailing, and flowing fabrics, these gowns capture the spirit of nature and inner harmony.
Each dress is more than just a gown, it’s a feeling, reflecting your unique personality and vision. Whether you’re planning an outdoor ceremony under the open sky or an intimate celebration, our bohemian styles bring lightness and soulful charm to your big day. From vintage-inspired lace to ethereal tulle, your unique Ariamo Boho dress is waiting to become part of your story.
£925 - £1500
Bellini
Cangiante
Clyde
Dorothy
Ida
Olive
Unione
Ariamo at Always & Forever Wedding Sanctuary, Devon
Ariamo Lace
Lace Concept is our devoted language of lace: matte corded textures, delicate Chantilly and silhouettes that feel effortless yet intentional. This is not lace used as decoration. It is lace as structure, as mood, as craftsmanship you can see up close and feel the moment you try a gown on.
There’s something intimate about Lace Concept. A softness that holds its shape. A confidence that doesn’t ask for attention, yet keeps it. These designs are sculpted, but never loud, created for brides who want refinement, modern romance & a quiet kind of presence. Ariamo Lace Concept is about arriving as yourself.
£925 - £1500
Calm
Gentle
Graceful
Poised
Real
Sure
Maya Bella at Always & Forever Wedding Sanctuary, Devon
Maya Bella
Maya Bella is where luxury meets accessibility in the world of bridal fashion. At the heart of Maya Bella lies a passion for the artistry of fabric and embellishments that drives every creation. Drawing inspiration from the timeless techniques of vintage garment construction, each gown is infused with sophistication and grace. Explore this collection to discover the perfect gown to elevate your wedding day ensemble with timeless elegance and modern allure.
£1100- £1700
Kalama
Bondi
Ordora
Briar
Enya
Emilia
Elaha
Peyton
Lux
Lux
Ezena
Bodhi
Ellora
Elias
Inara
Phoebe
"I had the most wonderful experience getting my dress here."
Gail was very patient and let me try on every dress I liked until I found the one that felt right. Even when I changed my mind she was so understanding and helped me swapped to a different dress without any fuss. I didn’t feel pressured at all with Gail which was an extra bonus! She also made alterations to make my dress exactly how I wanted it! Thank you for making the whole experience so special!
Annie
Sincerity by Justin Alexander at Always & Forever Wedding Sanctuary, Devon
Sincerity by Justin Alexander
The Sincerity dress collection by Justin Alexander is for the bride who has always dreamed of her own fairytale wedding. Every detail infused in classic wedding gowns, emphasizes both magic and romance. Delicate lace, thoughtful details, pearl accents, and elegant sleeves bring beauty and glamor to every inch of these gowns. Whether you’re looking for charming country bride dresses or jaw-dropping ballroom looks to make you feel like a princess, you can find your storybook ending with Justin Alexander’s Sincerity dresses.
£1000 - £1700
44500
44303
44558
44508
44595
44460
44514
44589
44466
44594
44525
44538
44080
44384
44459
44526
44465
44482
44537
44547
44553
44561
44573
Tania Olsen Bridal at Always & Forever Wedding Sanctuary, Devon
Tania Olsen Bridal
Tania Olsen Designs creates modern, affordable bridal wear with a passion for celebrating every body. Committed to inclusive, meticulously crafted designs ensuring every bride feels embraced and empowered, preserving grace and elegance regardless of size or budget. Inspired by the latest trends, Tania Olsen is renowned for impeccable craftsmanship, vibrant fabrics, flattering cuts, and a steadfast commitment to quality.
£750 - £1250
Riley
Octavia
Amy
Amelie
Moira
Aliyah
Annabelle
Cerise
Dominique
Gemma
Indra
Marigold
Aire
Aubrey
Mahogany
Yuna
Jasper
Cora
Etienne
Bernadette
Cicely
Cosmos
Roma
Cora
Rosalba
Josephina
Baia
April
Diana
Grace James at Always & Forever Wedding Sanctuary, Devon
Grace James
At the heart of Grace James Bridal is the modern bride, who values style but also wants to feel comfortable, confident, and true to themselves. These gowns are thoughtfully designed to balance contemporary elegance with wearability, allowing each dress to feel special without feeling overdone.
The Grace James bespoke collection is designed for brides who want the freedom to create a dress that is truly their own. Customise your look by pairing a unique bodice and skirt, choosing from 11 beautiful fabrics and multiple color options (including black!), and selecting either a clean zip back or an adjustable, romantic corset back to perfectly match your vision.
£1000 - £1700
5905
9503
9503A
31017
9607
9662
83260
9602
"I had such a personal experience in choosing my dream dress"
Gail was absolutely incredible. I had such a personal experience in choosing my dream dress and Gail made some incredible and high quality changes to made the dress truly unique. She is a warm, genuine person and her passion for helping people shines through. If you are looking for a calm, joyful and fulfilling experience when saying "yes to the dress", take this as your sign to go here!
Hannah
Wedding Dress Alterations & Fittings
The Perfect Fit,
Seamlessly Delivered
Every Always & Forever bride can benefit from professional fitting and alterations for her gown. Gail is professionally trained and brings over 25 years of design and fitting experience, helping ensure your dress feels as good as it looks.
Frequently Asked Questions
Our wedding gowns currently range from around £750 to £2,100, depending on the designer and style.
Our bridal samples currently range from approximately size 8 to 24.
Bridal appointments last two hours and the Wedding Sanctuary is reserved exclusively for you and your guests.
No. Many brides arrive unsure what will suit them. Your appointment is designed to help you explore different silhouettes, fabrics and styles without pressure.
Ideally 10-12 months before your wedding date, this gives you enough time to be able choose any of dresses and leave enough time for possible delays and alterations without stress or having to pay rush fees.
My tick list for knowing you are ready to find your dress:
- Venue booked and date confirmed
- Dress budget set and available
- In the right head space to be able to make a positive decision.
Yes. Professional fitting and alterations are available for gowns purchased from Always & Forever. Costs for alterations vary on what needs doing, style of dress, details and fabrics. More layers, lace and beads, means more expensive alterations. Prices range from £25 - £400, but the average Bridal alteration is around £120 - £280.
Always & Forever Wedding Sanctuary is located at 17 Market Place in Bideford, North Devon. We welcome brides from Barnstaple, Braunton, Torrington, Ilfracombe, South Molton and surrounding areas, as well as brides travelling from across wider Devon.
